The Straight Talk Advantage: Why Sugar-Coating Doesn't Work
- Jul 11
- 1 min read
"You're procrastinating because you're afraid of the conversation, not because you don't have time."
"You're not overwhelmed by your workload—you're overwhelmed by your inability to say no."
"You keep hiring the wrong people because you're more concerned with being liked than being respected."
This is how I talk to clients. Direct. No cushioning. No "I feel like maybe you might want to consider..."
You're already getting plenty of validation. Your team tells you what you want to hear. Your network is polite. Everyone's managing your ego. You don't need another person managing your ego. You need someone who can cut through your blind spots in 30 seconds instead of 30 minutes.
The male executives who get the biggest results tell me "I can't waste time on a coach who's afraid to tell me the truth."
You're paying for insights that move the needle, not for someone to make you feel better about the status quo.


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